New clients regularly ask us if the investment of a professional Skincare range is really worth it, especially when it’s so much easier and cheaper to pick up a moisturiser in the supermarket. The founder of Zest, Louise Caithness, has this to say….
“There are 3 really good reasons why you shouldn’t stock up on your skincare from the supermarket, online or even from a department store.
(1) Skincare today is not what it used to be. Now there are amazing skin care ranges, like Dermalogica, that can actually reverse the signs of ageing, clear acne, reduce redness and irritation, not just quickly but safely too. They’re not just fluffy, feel good creams anymore, with fancy packaging and celebrity endorsed advertising. They’re active, results driven formulations. These are not available in supermarkets and pharmacies. These products contain high quality ingredients such as refined vitamin A, Lactic and Salicylic Acid, Hyaluronic acid and anti-oxidants and require extensive research and development to deliver great results.
(2) Only a qualified Skin Therapist with at least 2 years specialised training has the knowledge to recommend the best for your skin. They have a comprehensive understanding of how your skin works and what factors can trigger skin problems. Buying skincare in a department store is fine if you have no real skin concerns, but in a sales environment like that you can never really be sure that the advisor understands your skin properly.
(3) If internet shopping was around 25 years ago, buying your skincare online would have been fine because products were not as active as they are today. So self prescribing would not have been a big deal. Today it is a big deal. If you purchase the wrong product for your skin, not only will it not give you the result you expected, but if it’s an active product, it may actually cause more damage. The same applies to self prescribing when purchasing from supermarkets. Not all products are for everyone. In fact, careful prescription is required nowadays for great results or for no reactions or adverse effects. In addition, products bought online cannot always be traced back to the original suppplier. Black market, out of date or in fact replica products are all readily available at an attractive price online.
So, to confidently achieve the best results from your skincare always visit a professional. Our team of trained and qualified Skin Therapists are on hand everyday for a completely free in depth consultation and advice for your specific skin concerns.”